The type of lifestyle promoted by sufficiency economy, or porpeang, focuses on sharing and building communities. In this short video, different characters and situations are shown where sharing and looking out for one another is beneficial for everyone. This video has characters that have the Thai alphabet on the shirt and is like saying “Mr. A” and “Mr. B” to give the examples. Very simple concept and this video makes it easy to understand and see the impact when it goes from the small, community scale to a grand, national scale.